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Tom Busse's avatar

The Truvada Lawsuit was a marketing ploy by Gilead. After they got their drug approved for PrEP in 2012, Gilead funded AHF to sue Gilead based on a false claim that Gilead withheld a drug that was "safer" than Truvada. The issue was the FDA put an advertising ban on PrEP in 2012 that expired in 2019, and PrEP went off patent in 2021 - so what Gilead wanted to do is create marketing buzz that the "me too" drug for PrEP (Descovy) was "safer" than Truvada so starting in 2019/20, guys would start to ask for Descovy, which was $1800/month vs. Truvada which is now about $400/month.

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