Consider the following advertisement for APRETUDE, a bimonthly injectable “HIV preventative.”
Consider also this ad for Descovy, aka “good Truvada”:
What do you think of these advertisements? What message are they sending to the public?
I’d love to hear your feedback.
Read more about the “science” behind PrEP in my new book, The Real AIDS Epidemic, available in kindle and hardcover.
These ads are targeting people who are young, gay, black, trans, and/or drag queens, and who have not yet realized that pretty much all pharmaceutical advertising campaigns are a scam.
Wow, where does one even begin???