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LCNY's avatar

Insofar as our economic system became an engine powered specifically and primarily by "consumer consumption" we always see such products in search of market consumers. Countless things are sold not to meet an organic need but a manufactured desire. Whole swaths of business school experience is organized around developing the skills needed to create consumer desire for a product by tapping human desire for a fleeting sensation or experience which often exists only as fantasy. Disney and Apple are examples of success in this space. Now Instagram offers the influencers' manufactured, fantastical "reality" as The Best something to be purchased rather than lived, each in our own way, imperfectly. We've all been trained to be marketed to for the answers to the big questiins rather than be.taught how to wrestle with them for a rich lifetime. It's nearly impossible to resist once the buttons triggering health fears are combined with those connected to our deep need for love and acceptance. Obesity or HIV or (now) icky naturally derived sexuality all have ties to whether or not one will be an outcast in the torqued and unreal cyber social landscape. People seek relief from the omnipresent psychosocial discomforts of *being imperfectly human* by "treating " these seemingly conquerable physical conditions which are- conveniently for the manufacturers- are also actually vaguely defined and/or open-ended. The alternative of working the discomforts inherent in being a human has been presented as cruel or impossible or unnecessary. Our current times seem more and more to be the culmination of a species wide spiritual crisis.

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Christoph.'s avatar

In a way the medical system must be in a panic, trying so hard to push these drugs. At least for the HIV meds, they have to know sooner or later people are going to wake up and realize the sky isn't falling down around them without having taken these drugs. Given the poor uptake rates, and then given the amount of 'unprotected' sex that gay men are now having, people have to take notice they're not dying in the streets without the pharmas. We're seeing this happen in near real time with the covid shots, the latest batch have abysmal uptake because people are becoming aware. I've mentioned this before, but what's hard about HIV/AIDS is that there's a huge emotional attachment component that covid I don't think has had on the general population. This bond isn't going to be easy to break.

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